Strong strategic plans are rooted in the mission, vision and values of an organization. To be effective, these plans must also be understood and supported by key stakeholders in the organization including, in many cases, the community as a whole. Highly skilled at meeting and workshop facilitation, Smithink specializes in understanding divergent points of view and leading a team to a common vision.
“A goal without a plan is just a wish.”
~ Antoine de Saint-Exupery
Our expertise is in generating powerful, integrally linked strategic, business and master plans that are developed collaboratively with a multitude of decision-makers. But what sets us apart from others is that our expertise also includes taking the plans to the next step–that of actual execution–with established metrics and a framework to measure success.
To maximize the benefit of strategic planning, Smithink provides the following services:
Strategy Planning:
- Creation of vision, mission, core values
- SWOT analysis
- Identification of key strategic pillars (objectives)
- Development of an effective long-range strategic plan
- Articulation of critical tactics or action plans
- Guidance on implementing the strategic plan
- Establishment of timing, budgets, metrics for execution
- Feasibility studies
Expression:
- Business plan development
- Master planning
- Brand and image enhancement
- Visual style guides
- Communication guidelines
- Nomenclature strategy
- Executive production of specific products
- New exhibit/attraction planning
- Graphics/wayfinding/messaging
We begin our process with a collaborative analysis and assessment of key components of a business to establish goals, priorities and an overall vision and direction. Culminating in a comprehensive long-term strategic plan, this tool provides the foundation, the design criteria, and the assessment filters and metrics to be demanded of a business plan and/or a physical development master plan.
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